Patagonia's mission statement:
We are in business to save our home planet.
The buyers at Coast curate our Patagonia selection to ensure we have the best items for Yukoners: for our climate and our lives.
Patagonia, assisted by Coast Mountain Sports, has funded an ongoing study of the Ibex watershed and the salmon who call it home. Kwanlin Dunn First Nation, Fisheries & Oceans Canada, Yukon River Panel and the Yukon Fish & Game Association are measuring water temperatures and their effect on salmon return. Detailed information available in our blog.
